Overall Scores

Content pieces: 16

Influencers: 4

Content Views: 2,451,296



Beyond the horizon

The creators utilized their cosplay skills to craft screen quality builds which, combined with top quality editing, developed a successful strategy of producing real life content which intertwined with the trailer footage. This allowed the cosplay and game versions of Aloy to interchange in the content pieces, producing a dramatic and engaging effect. The team each received a PS5 and a copy of the game to enjoy as part of the campaign.

@halcybella and @raineemery worked together to produce content pieces which intersected with the trailer; @frankly.built built produced a real life version of Aloy’s bow and documented the process

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